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Having a consistent display is key to running a successful farmers’ market stall. Believe it or not, when the look of the display changes or the staff running the stall switches, customers get confused. Some customers may even think it is a different farm! If your farm only attends markets seasonally, or if you have a high turnover rate in market staff, having a consistent, memorable display is even more important. 

So, how do you keep your market stall looking consistent to retain your customer base? 

Here is what I do to train my staff in market display set up. 

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If you’ve been reading our blog for a while, you likely know that CCOF envisions a world where organic is the norm. We believe there is room for everyone at the organic table, with different communities across the world being served by local organic growers. While we seek to create an organic world, there is no place like home. We are grateful to growers like Lakeside Organic Gardens for their decades of dedication to the organic movement and would like to join in celebrating their...

Consumer education is a powerful tool. Research indicates that more than 85 percent of U.S. households buy organic, and yet there is still marketplace confusion about why organic is healthier for eaters, farmers, and environments. 

Most farmers don’t have an extra hour in the middle of their day to be a guest on a podcast, host a webinar, or create infographics to share on their social media platforms. Groups like Kitchen Table Advisors and other third parties make consumer education more accessible for organic farmers, but CCOF and its Foundation are still looking for additional...

La Fundación CCOF está muy contenta de asociarse con la organización Community Alliance with Family Farmers y “The Farmers Beet” para lanzar nuestro nuevo podcast “Radio Organic: Comentarios de la Comunidad Orgánica.” 

En nuestro ciclo piloto de cuatro partes, cada semana charlaremos brevemente con agricultores orgánicos con muchos años de experiencia sobre las técnicas de mercadeo que los han ayudado a administrar granjas orgánicas exitosas y resilientes. Como parte de cada entrevista, preguntamos a nuestros agricultores invitados...